Mobile: +972 (54) 246-0006




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Vast experience as Product and Marketing Manager, Business Development and R&D Manager.
Specializes in the Cybersecurity and Networking: Automotive, ICS/SCADA OT Networks, Cellular, VoIP, IP and Network Management. 

Professional Experience

2019-present: VP Product and Marketing, Arilou Automotive Cybersecurity


  • Product management of the Cyber-Security solutions for the automotive in-vehicle market - generating requirements, specifications, road maps, pricing, collateral and documentation. Guiding the R&D through the development process.

  • Controlling the marketing activities including lead generation, trade shows, keynote speaker, newsletters, analyst briefings, digital media, social media, internet advertising, publishing campaigns, business intelligence, etc.

  • Business development - generating joint ventures and development of a fruitful Eco-system with major players in the industry.

  • Responsible for the pre-sales activities - presentations, demonstrations, proof of concepts, answering tenders, offers and solutions architecture.  


2017-2019: VP Products, Radiflow


  • Product management of the Cyber-Security solutions for OT networks ICS/SCADA - generating road maps, collateral and documentation.

  • Responsible for the pre/post-sales support - presentations, demonstrations, proof of concepts, answering tenders, pricing and solutions architecture. Heading the delivery and customer success providing installation, configuration, training, consulting, professional services and technical support.

  • Marketing and business development - trade shows organization, speaking opportunities, analyst briefings, digital/social media, advertising campaigns, joint ventures, OEMs and development of a global partners system.  


2013–2017: CyberSeal - Magal Security Systems


2015–2017: Director of pre-sales and post sales, Magal Security Systems

  • Leading the company pre/post-sales activity from the lead generation, solution description, commercial negotiations, execution and delivery through customer satisfaction - successfully winning multi million dollars bids. Answering RPI/RPF/RFQs, generating professional material (winning strategy, solution architecture, solution description, SoW, technical documentation, presentation, BoQ, etc.) and pricing.

  • Initiating new and extended company business fields of operations such as Smart city and SECaaS (Security as a Service).

2013–2017: Director Product Management, Cyber Seal

  • Conception, initiation, specification, development and launching of the company cyber-security innovative product lines. Performing the marketing activities (market research, SWOT analysis, generating collateral, brochures, presentations, documentation, webinars, demos, pre-sales support, participating to trade-shows, customer/partners events, etc.).

  • Management of the company product lines:

  • Cyber security appliance with layer 3 switch capabilities providing combined physical security and cyber-security to the network (patent registered).

  • SIEM (Security Information and Event Management) product, overseeing and managing the network security.

2009–2013: VP Operations, IPgallery Converged Communications

  • Leading the development and project management of IMS (IP Multimedia Subsystem), VoIP, UC (Unified Communication) and social media solutions provided for Cellular, Telecom and Cables operators worldwide.

  • Recruiting, coaching, assimilation, retention and promotion of staff.

  • Heading commercial relations with domestic and global customers.

2007–2009: CTO, LinkU Cellular Communications

  • Managed the R&D, technological and engineering aspects of a MVNO (Mobile Virtual Network Operator), inter-exchange carrier and VoIP operator including telco-grade network, service and operations areas, business development and commercial relations.

2004–2007: VP R&D, MER Group, ManagiX Division

  • Headed the homeland security development group (C4I, DVR, CCTV, etc.). In charge of the P&L and the full product life-cycle from the definition phase, as well as customer-facing project management, from development to delivery.

2000–2004: AVP Management Systems, ECI Telecom

  • Managed the development of the company’s broadband access EMS/NMS system.

1995-2000: Department Manager R&D, TTI Telecom (now TEOCO)

  • Successfully delivered NMS/OSS projects to large telecom companies in the cellular, telecom and datacom fields through its entire life cycle.

1990-1995: Co-founder of One1, Software development and IT services

1984-1990: Head of software department, MAMRAM-IDF (Lt. Colonel res.)


  • Computer science and physics – Bar–Ilan University (1987 – 1991)


  • English and Hebrew – fluent. Romanian – very well. French – basic.

Volunteering activity

  • Parents patrol team leader meeting teenagers and providing them with a safe environment

  • Giving combat heritage lectures at schools, youth movements and companies

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